Empower Your Brand's Identity with Our Innovative Brand Design Agency based in Sydney
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Branding Agency in Sydney
A great brand strategy acts as a guiding light for the brand and all future communication, as well as an objective measure by which to evaluate collateral and making brand decisions (and investments). Consequently, the end product of the process becomes the “road map” for all communications efforts—from advertising to marketing initiatives, from PR materials to services that form the basis of your relationship with your customers.
Brand Identity
The visual aspects of a Brand is what forms the core pillars of it's identity – from the logo design, typeface, colours and graphics. However, it doesn't stop there; a true Brand Identity breathes into every corner of application, claiming ownership onto everything it touches. Your Brand Identity extends itself into the tone of voice used in communications, objectives and passions, sounds and future collaborations. It embodies the meaning and purpose of your Brand and creates a visual persona honouring these foundations. The key is consistency – from the website, to social media, to activations, to Brand partnerships. We work with our clients across all touch points to create a cohesive identity that resonates with consumers and turns any touchpoint into a brand experience.
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Brand Strategy
Whether you are just getting started with your business, ready for a rebrand, or interested in improving on what you already have, our Brand Strategy session will help you take all the guesswork and overwhelm out of the process. Learn how to differentiate from your competitors, target the right clients, and communicate your unique brand message. We'll help you identify which marketing tactics will be most effective for growing your business and how to get in front of the right people for growth.
Brand Guidelines
Our Brand Guidelines work to define the look and feel that represent your brand. Our design team work closely with you to ensure that all visual messages convey the correct intent of your Brand’s objectives and purpose. We explore and establish an overall Art Direction that flows consistently through all of the Brand Guideline, from the logo, typeface, colours and secondary Design elements, able to be seamlessly applied to any medium. A true Brand Guideline sets the foundation for future content developments, and is pivotal in creating a cohesive and memorable Brand.
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Brand Refresh
Rebrand, refresh, renew, reinvigorate. As the world around us develops and changes, it’s important that your Brand can keep up, whilst staying true to your Purpose. Whether it be a facelift, a tweak or an overhaul, our team will take your Bland, to Brand. We will work closely with you to decipher your future Brand Vision, what stays and what goes, and ensure we capture the perfect balance of old becoming new. Once your Brand is looking fresher than the Fresh Prince, we will then work to apply this Brand to every medium, seamlessly transitioning your Brand and ensuring your consumer is not lost along the way.
Logo Design
A logo is not just an image - it's a symbol of what your business and Brand represents. It's a significant tool for communication and creating a memorable favour for your Brand with your audience. Our specialists in Creative Design will work to build your Brand a unique and memorable logo, effective in different media and mediums, and in any surroundings. Our creative team's professional knowledge will help you quickly define the right strategy
for developing a creative concept of your future logo.
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Services
Designing the difference.
Our strengths align seamlessly to create powerful brands that cut through saturated marketplaces.
Branding
Artistry and innovation collide as we design emotive brands with personality at every touchpoint. We translate ideas into a visual identity, capturing why you do what you do and how. The visual aspects of a Brand is what forms the core pillars of it's identity – from the logo design, typeface, colours and graphics. However, it doesn't stop there; a true Brand Identity breathes into every corner of application, claiming ownership onto everything it touches
Social Media Content Creation
At The X/OVER Agency, we understand that in today's digital landscape, your brand's online presence is more vital than ever. That's why we're here to be your trusted partner in storytelling. Whether you're just starting your social media journey or looking to revamp your existing strategy, our monthly packages are designed to meet your specific needs and objectives.
Web Design
Behind every great website, is human centered design. It's more than just a digital presence, it's often a consumer's first interaction with your brand, your ethos and your product. We will work with you to understand the complexitiy of your needs and tailor a custom website design solution with the User Experience front of mind. We drive to only produce websites that stand the test of time, are responsive across all devices and just work.
From ambitious start ups to industry leaders, our seasoned team has worked with clients from all industries around the globe.
Motion, video and digital asset creation for all 20th Century Fox new release films, promotions and special events.
Brand Identity, UI/UX, website and app development for internal projects across the group of bars and hotel locations.
Execution of PEPSICO’s Programmatic, Social & SEM activities.
Design, motion graphics and video content creation for national IGA TVC's and internal marketing presentations.
Brand research, Story Boarding, Pre Production Brand application: mood / visual treatment + Post production graphics, animation and compositing for Jacobs Creek ‘Best Served Together’ Campaign.
Concept execution for Pernod Ricard Australia ‘Colour Your Christmas’ Social Campaign along with the brand implementation, design and motion graphics.
Featured publication on augmented reality technology used by print companies to sell Super Yachts.
UX Workshop, Design and development of the BYO Finders App for Cellarmasters - including onboarding more than 4000 restaurants for launch.
Award-winning website design and development for the Social Design course, targeting internal stakeholders.
Motion graphics and video content production for Sanitarium Weet-Bix Little Kids Essentials and Alternate Dairy Co.
Design and motion graphics for national and international TVC's, campaigns and special events.
Working with the internal Projects Team to conceptualise, design and plan the technology for new initiatives.
Motion graphics and video content creation for national R.M. Williams TVC's and marketing presentations.
Execution of Programmatic, Social & SEM activities across the group including Fitness First, Jetts, Goodlife Health Clubs and UFC Gym.
Rebrand and logo work for Jen Travel Pty Ltd, an independent of Savenio; Signature Travel Experiences.
Motion graphics, video content production and social media content creation for Air Asia campaigns
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